Properties, Affordances, and Signifiers

Properties

property

An attribute, quality, or characteristic of something.

Examples:

weight, materials, colors, shapes, etc.

Apple TV Siri Remote (2nd Generation)

Signifiers

signifier

Any perceivable indicator – usually one or more properties – that communicates appropriate behavior to a user.

Examples:

buttons, icons, labels, colors, shapes, etc.

Apple TV Siri Remote (2nd Generation)

Affordances

affordance

An action possibility – a relationship between the properties of an object or system and the capabilities of the agent that determine just how the object or system could possibly be used.

Examples:

holding, pressing, etc.

Apple TV Siri Remote (2nd Generation)

Systems

Systems usually have more affordances.

Examples:

navigating menus, browsing media, playing media, etc.

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Design Fails

anti-affordance

A relationship between the properties of an object and the capabilities of the agent that can result in the prevention of interaction.

design fail

A design that is low value or that destroys value.

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What makes a signifier?

You should always be able to relate a signifier to either an affordance or anti-affordance describing an action possibility (or lack thereof), but not both at the same time for a specific action possibility.

What makes an affordance?

An affordance should always describe an action possibility that involves or is between a user and an object or system.

Gerunds:

When describing the affordances of a system, try to use an affordance’s “ing” noun (or gerund) as the direct object of “affords.”

Examples:

affords pushing, affords protecting (not protection)

Today's DDQ

Affordances, Signifiers & Design Fails